All case studies

Cashback Promotion

Mobikwik Cashback Offer

Mirinda

Campaign film — coming soon
40L+
Participants
₹10 cr
Vouchers

Challenge

Drive volume and repeat purchase across a wide beverage audience.

Objective

Reward every purchase with instant, low-friction cashback.

Solution

Consumers redeemed under-the-label codes for Mobikwik wallet cashback via a voucher platform.

Technology used

Voucher platformWallet integration

Results

  • 40 lakh+ participants
  • ₹10 crore in gift vouchers
  • 90-day campaign